商務(wù)英語(yǔ)口語(yǔ)（第2版）簡(jiǎn)介，目錄書(shū)摘
2020-03-13 09:04
來(lái)源：京東
作者：京東
商務(wù)英語(yǔ)口語(yǔ)（第2版）
暫無(wú)報價(jià)
6評論
100%好評
內容簡(jiǎn)介: 《商務(wù)英語(yǔ)口語(yǔ)》一書(shū)是針對當前高職高專(zhuān)廣大學(xué)生的實(shí)際水平編寫(xiě)的。它以目前中國經(jīng)濟突飛猛進(jìn)的變化和發(fā)展，國際交流與合作的日趨廣泛，對外貿易的超常規發(fā)展，國外公司的大量進(jìn)入及其本土化經(jīng)營(yíng)為經(jīng)濟背景，同時(shí)把中國作為商務(wù)活動(dòng)的主戰場(chǎng)。示范對話(huà)從機場(chǎng)迎接外賓開(kāi)始，經(jīng)過(guò)日常接待和各環(huán)節的業(yè)務(wù)談判，到機場(chǎng)送行為止，對用英語(yǔ)進(jìn)行商務(wù)活動(dòng)中的基礎知識，習慣用法，常用句型等進(jìn)行了通俗易懂的闡述。本教材共17單元，40余小節，包括示范對話(huà)，生詞表，對話(huà)注釋?zhuān)n后練習等。題材新穎，內容充實(shí)，練習不拘一格。有較強的實(shí)踐性和應用性。本書(shū)可作為2年制和3年制高職高專(zhuān)院校的外貿、金融、經(jīng)濟管理、電子商務(wù)等專(zhuān)業(yè)外語(yǔ)課程的教材，還可以供有關(guān)專(zhuān)業(yè)及外貿商務(wù)人員參考。
目錄:
第2版前言
第1版前言
Unit 1Making New Contact1
1.1At Customs1
1.2Meeting Foreign Guests at the
Airport4
1.3On the Way to the
Hotel6
Unit 2At the Hotel10
2.1Checking In10
2.2In the Room13
2.3Looking Around the
Hotel16
Unit 3Dining at a
Restaurant213.1Inviting the Guest21
3.2Welcome Speech24
3.3At the Table27
Unit 4Sightseeing31
4.1Talking about Weather31
4.2Visiting a Factory34
4.3Company Introduction37
Unit 5Making Phone Calls40
5.1Trying to Make Contact40
5.2Making First Contact43
5.3Polite Questions46
Unit 6Introduction of
Products506.1General Introduction50
6.2A Visit to a Sample
Room54
6.3Talks on Specifications57
Unit 7Enquiries and Offers60
7.1Business Enquiry60
7.2Offer and Counteroffer63
Unit 8On Price67
8.1A New Offer67
8.2Bargaining69
8.3Making Comparison71
Unit 9Payment Terms75
9.1Pay by Letter of Credit at
Sight75
9.2Propose to Pay by the Letter of
Credit79
9.3Asking for Easier Payment
Terms84
Unit 10A Letter of Credit89
10.1The Establishment of a
Letter of Credit89
10.2Amendment of the L/C93
10.3Extension of the L/C97
Unit 11Packing and
Marking10211.1Export Packing102
11.2Labels106
11.3Container Service110
Unit 12Shipment and
Delivery11612.1On Shipment116
12.2The Date of Delivery121
12.3Late Delivery126
12.4Nondelivery130
Unit 13Insurance136
13.1Insurance Coverage136
13.2A Talk on Insurance141
Unit 14Claims and
Settlement147 14.1A Claim Case on Quality
Deterioration147
14.2Settling a Claim151
Unit 15Agency154
15.1Trying to Get Agency
Right154
15.2Renewing Agency
Agreement158
15.3Refusing Request for
Agency 160
Unit 16Making a Bargain16516.1Conclusion of
Business165
16.2Signing a Contract174
Unit 17Parting183
17.1Seeing Off at the
Airport183
17.2Saying Goodbye on
Telephone188
附錄195
附錄ACommon Business English
Terms195
附錄BCommon Business English
Abbreviations205
參考文獻225
京公網(wǎng)安備 11000002000088號
