Advertising is Dead: Long Live Advertising!簡(jiǎn)介，目錄書(shū)摘
2020-01-15 14:27
來(lái)源：京東
作者：京東
Advertising is Dead: Long Live Advertising!
暫無(wú)報價(jià)
1評論
100%好評
編輯推薦:
內容簡(jiǎn)介:As conventional advertising channels become blocked, brands are beginning to renounce routine practice and take alternative and more exclusive routes. This book, now available in paperback, provides a comprehensive overview of these revolutionary new techniques, media and ideas. As the only fully illustrated survey of the global shift affecting all kinds of business, this book is vital reading for every advertising, marketing, design and communication professional and student.
作者簡(jiǎn)介:Tom Himpe is a European strategic planner on key brands. Will Collin is founding partner of the award-winning UK agency Naked Communications.
目錄:
相關(guān)商品
京公網(wǎng)安備 11000002000088號
