國際商務(wù)談判/普通高等教育十一五國家級規劃教材簡(jiǎn)介，目錄書(shū)摘
2020-02-03 15:26
來(lái)源：京東
作者：京東
國際商務(wù)談判/普通高等教育十一五國家級規劃教材
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內容簡(jiǎn)介: 全書(shū)分為四大部分，共十五章。第一部分：談判的各個(gè)階段，包括談判準備、談判團隊、討價(jià)還價(jià)、戰略和策略、結束談判。第二部分：具體談判形式，包括貿易談判、合資企業(yè)談判、技術(shù)轉讓談判、合同談判、多方多階段談判。第三部分：談判的其他方面，包括再談判、因特網(wǎng)談判。第四部分：談判中的文化因素，包括談判與文化、談判禮儀、談判道德。全書(shū)各部分銜接有序，各章既相互呼應又各自獨立。每章由課文、注釋和練習三個(gè)部分組成。
建議授課時(shí)數為一學(xué)期，教師可以按照不同學(xué)時(shí)的要求自由取舍。
建議授課時(shí)數為一學(xué)期，教師可以按照不同學(xué)時(shí)的要求自由取舍。
作者簡(jiǎn)介:
目錄:Introduction to International Business Negotiations
Section 1 Phases of Business Negotiations
Chapter 1 Preparations for Negotiations
Chapter 2 Negotiation Teams
Chapter 3 Negotiating and Bargaining
Chapter 4 Strategies and Tactics
Chapter 5 Closing the Negotiation
Section 2 Specific Types of Business Negotiations
Chapter 6 Negotiations for Trade
Chapter 7 Negotiations for Joint Ventures
Chapter 8 Negotiations for Technology Transfer
Chapter 9 Negotiations of Contracts
Chapter 10 Negotiations of Multi-Party and Phased Nature
Section 3 Other Aspects of Business Negotiations
Chapter 11 Renegotiations
Chapter 12 Negotiations over the Internet
Section 4 Cultural Considerations for Business Negotiations
Chapter 13 Negotiations and Culture
Chapter 14 Decorum in Negotiations
Chapter 15 Negotiation Ethics
Bibliography
Additional Sources for Cases
Acknowledgements
Section 1 Phases of Business Negotiations
Chapter 1 Preparations for Negotiations
Chapter 2 Negotiation Teams
Chapter 3 Negotiating and Bargaining
Chapter 4 Strategies and Tactics
Chapter 5 Closing the Negotiation
Section 2 Specific Types of Business Negotiations
Chapter 6 Negotiations for Trade
Chapter 7 Negotiations for Joint Ventures
Chapter 8 Negotiations for Technology Transfer
Chapter 9 Negotiations of Contracts
Chapter 10 Negotiations of Multi-Party and Phased Nature
Section 3 Other Aspects of Business Negotiations
Chapter 11 Renegotiations
Chapter 12 Negotiations over the Internet
Section 4 Cultural Considerations for Business Negotiations
Chapter 13 Negotiations and Culture
Chapter 14 Decorum in Negotiations
Chapter 15 Negotiation Ethics
Bibliography
Additional Sources for Cases
Acknowledgements
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